Inside The Shoot with Significant Other

Some of the most fun videos to shoot are the ones behind a shoot – letting the personalities shine in the moments they think the camera isn’t on them. That’s what became the center of the piece for Significant Other – inviting the viewer into the room with a cast that you quite simply just […]
The High Holy Days

When we were asked to go backstage at Fiddler on the Roof in the weeks leading up to The High Holy Days, we knew we wanted to capture and share the cast and production team’s own traditions and favorite memories, and we knew we wanted to we wanted to shape a memorable video that would […]
Back To School Time on Broadway

The end of August means one thing for the youngest cast member of Fiddler – it’s back to school season. After 9 months with the company on Broadway, Haley Feinstein played her final performance as Bielke. Just before her return to education, we put together a farewell package and recruited cast member and “big sister” […]
The Significant Other Teaser Trailers

Nearly five months before the first performance on Broadway – the Off-Broadway transfer of the play went on sale to the public. To drive awareness and start building a social base, we culled through the script to find small moments that could capture the show’s personality. After finding far more that we could ever use, […]
Fiddler’s Brand New Matchmaking App Yente

Yente. Everybody’s favorite matchmaker. With the iconic character being played by Alix Korey in the Broadway revival, alongside an top-notch cast that are always willing to create new content for the show, we set to work on bringing Fiddler on the Roof into, of all places, the online dating world (well, at least in a […]